Festivals are great marketing opportunities for businesses. Adding some festival-themed packaging to your production line can make the goods more integrated into the holiday atmosphere. However, most companies in China ignore the custom gift boxes to help market sales. Here are five aspects of the benefits of box customization.
① Make your box more attractive
In order to customize the packaging box or gift box, the business must first make a great plan. First, the product logo or company name should be easily visible on the box. Second, the purpose of custom packaging box or gift packaging box is not to better replace your original packaging, but to let the consumer see the product is attracted by the custom packaging, the product as a gift as valuable. In fact, compared with regulations and other marketing programs, it is easier and more convenient to select according to packaging to increase sales. If your gift box is attractive enough, then achieving your marketing goals should never be a problem.
② As an additional marketing gift
The biggest benefit of customized enterprise gift packaging box is that it is specially made by the enterprise, rather than different goods that are put into the same packaging bag. When customers see the customized gift box, it means that your famous brand and LOGO brand image has been spread in the sales market, which can aggravate the memory of customers.
③ To customize from the perspective of enterprise development
Because it is customized for festival celebrations, it has strong timeliness. Make sure that your cartons will be used gradually during the summer vacation and that they will be used up by the end of the vacation. In foreign countries, custom gift boxes are extremely popular. For example, on Christmas and Halloween in western countries, businesses will release special custom gift boxes to build a festive atmosphere to attract customers' attention. At present, there is no holiday in China that has been abandoned by merchants, so the first person to eat crab will make the first bucket of gold in the sales market.
④ Select the box type
There are numerous boxes for custom gift boxes, the selection of the most is the book box (reverse lid box), drawer box and portable carton. Choose the product that best fits the design style and category of your product. Naturally, the largest customization is to select a variety of box types to show you different customers.
⑤ Customized packaging boxes to enhance market competitiveness
In addition to being useful for storing and carrying goods, the other crucial point is to increase the value of goods. Attractive and durable packaging boxes can also be used as storage and organizing applications, rather than disassembly and throwing them away.